SOLID SOURCE REALTY
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New Agent Getting Started Guide

Before Your License Arrives

Step 1: Familiarize yourself with the new agent guide
Print the New Agent Guide and begin working on the checklist.
new_agent_handbook_updated.pdf
File Size: 2131 kb
File Type: pdf
Download File

Watch this welcome video
Step 2: Backagent 
Backagent is our ​internal office program. When you sign up, you will receive an email to activate your account. 
Bookmark this site and become familiar with it. 
​The most important features are: 
  • Keeping records of all transactions and documents signed by clients 
  • Class calendar 
  • Agent Forum
***VISIT THE BACKAGENT TAB FOR MORE INFO***

Step 3: GET THE BASICS SET UP
1) Have a professional photo taken.
This will become your head shot on the website, and you can use it on your business cards, social media profiles, etc.
Some local options:
A) JCPenny Photo Studio (least expensive) 
B) Johnstone Studios 
C) Amber Ezell (More expensive, high quality, hair & makeup included in the cost) 
 Click to go to Amber's Website 
​

2) Create a work email address.
Choose something professional (like your name @gmail.com) or something a bit more clever that’s real estate specific. Don’t forget to create an email signature! If you’re setting up a new email address, send it to the Office Manager to update internally and on our website.

 
3) Set up your phone/voicemail.
 Set up a professional voicemail with your name and noting you’re a Realtor with Solid Source Realty.
Step 4: CRM (Customer relationship Manager)
Step #1: 
Why do you need a CRM?

​A CRM is the most important tool for organizing your contacts and should become the backbone of your business. Watch this video for a brief intro on what makes this SO important. 
​

Step #2:
Select a CRM and add EVERYONE in your sphere of influence. 


Some popular choices are:
1. Ixact Contact: Offers 6 months for free for new agents

Click here for Ixact free trial
2. Wise Agent: Automated newsletter, simple to use
3. Lion Desk: Clean interface, lots of drip campaigns
​
Step 5: Set up your Professional Team
​Get to know local Title marketing reps. Call or email to set a meeting.
Some of the local Title marketing reps are:

- Charmaine LaMay, Ticor Title 775.233.0031 charmaine.lamay@ticortitle.com

- Andy Gust, Stewart Title 775.853.8661 andy.gust@stewart.com

- Michael Ittner, Western Title (a division of Stewart Title) 775.813.4789 mittner@westerntitle.net
​
- Kris McDonald, First American Title 775.815.8094 krismcdonald@firstam.com
Sample questions to ask:
1. What tools do you offer for agents?

2. What prospecting or marketing do you see successful agents doing?

​3. What escrow officer in your office would you recommend to work with a new agent? 
Stewart Title

First American
Ticor Title
Step 6: Familiarize yourself with resources
Breakthrough Broker
Breakthroughbroker.com
​This FREE website can provide you with:
Business Plan Template
Social Media Posts
Marketing & Prospecting Ideas
Tom Ferry
Tom Ferry is one of the most respected coaches in real estate. 
Subscribe to his YouTube channel for FREE daily inspiration and coaching. 
step 7: Join in!
Join our private agent Facebook group! Search: "Solid Source NV Agents" 

www.facebook.com/groups/solidsourcenv

When Your License Arrives 

Step 1 : Your license is in 
Once a print copy of your license arrives in the mail, the office Manager will email you to let you know. The large copy of your license must always stay at the office. You will receive a smaller “wallet size” license that you can keep. 
Step 2 : Sign up at the Reno SParks Association of Realtors
1) Sign up with RSAR within 10 days of license arriving. Text Matt at 775-225-5009 to notify him that your license is in. This is when you pay your initiation fees at RSAR. 

​ 2) Fill out the RSAR New Member application. Print to PDF, save, and email to Matt to sign.

RSAR Application Page

Use this sample as a guide to filling out your application.

SAMPLE RSAR APPLICATION
File Size: 2703 kb
File Type: pdf
Download File

Step 3 : RSAR Orientation & NNRMLS 101
Once you sign up at RSAR, you will receive several emails from RSAR and MLS. Don’t miss these! They will have information on two classes you must complete:
- 
MLS 101 training must be complete within 30 days of joining the Association
- 
Realtor Orientation must be completed within 2 months. This orientation is only offered every other month, so do not miss it. Until you complete this orientation, you are a licensed salesperson but not a Realtor. 
Step 4 : Order your business materials
Order your business cards, nametag, signs, etc. Email the proof to Matt before purchasing to ensure your materials are compliant with Division/state requirements. 
     A) Kitson Creative: Mike Kitson
      Mike@kitsoncreative.com 775-250-1163 
     B) Trafficbuilders Sign Outlet
       (775) 827-6200
     C) Signs by Tomorrow (Fastest but most expensive)
      (775) 853-6990
* These are some of the vendors in town. You are not required to use them. However, you ARE required to get Broker approval before ordering.

Click here for Kitson Order Form
Kitson Order Form
File Size: 7835 kb
File Type: pdf
Download File


After Your License Arrives 

Step 1: Build your online presence
In today’s digital age, potential clients or referral partners will search for you online! 
If you can't be found on Google, you will have a hard time convincing potential clients that are you an active professional in the business. 
See the section below on creating an online presence. 

It is your responsibility to make sure all marketing is compliant.
​***You must include your Brokerage name and license number (example S.123456) on all marketing***
Step 2 : Create a business Plan 
Starting a business requires a business plan! You can use whatever template you like, create your own, or even just write it on a napkin. Whatever you do, you should be clear on: 
1. Business Budget
2. Your “Big Why.” What’s driving you in this business?
3. Specific and Measurable Goals (for example, 20 listing prospect conversations, 10 listing presentations in one year, 6 closed listings)
4. Identify 3-4 lead generation methods 
5. Your weekly to do list 

Once complete, review with Lauren or Matt for additional guidance or input. 


Business Plan Templates
Prospecting Activities
Listing Prospecting

How to Create a Weekly Success Guide

Step 3 : Get to know the MLS programs
Within 3-5 business days of signing up at RSAR, you should receive an email from MLS to join and sign up for MLS 101 orientation. 

Once you have MLS access you should get to know the programs that you will be using most often in your business.

A Guide to the Most Commonly Used MLS Programs

STEP 4 : familiarize yourself with Transaction Desk and the forms​
Take the time to become familiar with the forms you will be using. This includes residential and vacant land! 
You should practice: 
1. Opening and using Transaction Desk 
2. Creating transactions 
3. Reading and presenting these forms 

Forms Class, part 1

 Forms Class, part 2

​Forms Class, part 3

STEP 5 : Practice Writing an Offer ​

Once you have MLS access, you can practice using forms such as a the Residential Offer & Acceptance. 

You should:
1. Pick your dream home 
2. Write a mock offer for the property
3. Review with Matt or Lauren 

Click Here for Writing an Offer Video Tutorial
STEP 6 : Prospecting
Once you have created a business plan, you should be actively prospecting to generate business. 
Start with this list of 105 ways to prospect for business to inspire you: 
105 Prospecting Activities.pdf
File Size: 83 kb
File Type: pdf
Download File


These two videos feature 5 prospecting activities that you might want to integrate into your business: 

STEP 7 : HOST AN OPEN HOUSE 

Download this checklist to start:

How to Host an Open House.pdf
File Size: 63 kb
File Type: pdf
Download File


How to Host an Open House: The Basics

  Tom Ferry: Hosting an Open House

Step 8: build a listing presentation
Page under construction 

Creating an Online Presence 

Step 1 : Free public websites 
Websites that allow you to create free sites and collect reviews: 
  • Realtor.com
  • Zillow.com 
  • Yelp
  • Homes.com ​
  • Homelight 
We DO NOT advise that you buy leads from any of these sites without talking to Matt first.

Once you have these sites set up, ask people for recommendations or reviews. Do not ask them to pretend they have purchased a home with you if they haven’t! They can leave a generic 5 star review such as “_______ is very professional, thoughtful, and will do a great job for you!”
Shoot for at least 3 reviews/recommendations.
​Step 2: Google my business 
Google My Business is best thought of as a digital storefront.
It displays details about your real estate business—contact information, client reviews, photos, and any articles you produce for publication (e.g., market insights, thought leadership), your website address, etc.)
Google My Business
Step 3: Social Media

Social Media Musts for Every New Real Estate Agent

Create More Content in Less Time with these 4 Types of Posts


261 DAYS OF CONTENT.pdf
File Size: 759 kb
File Type: pdf
Download File

WEEKLY CONTENT CALENDAR.pdf
File Size: 180 kb
File Type: pdf
Download File

Social Media Guide.pdf
File Size: 3217 kb
File Type: pdf
Download File

Step 4: Agent websites
Looking for personalized websites to share? Start with these resources! 

#1 Homebot: Automated Home Valuations 
Any lender at Guild can provide an account to you or use this link to create an account:

Homebot set up link 

This website is FREE until you add more than 25 people. 

See the live links in action here: 
Home value link
Home buyer link
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#2 Homesnap Personalized Agent Website (Option 1) 
​

All agents have access to Homesnap Pro through NNRMLS for free. 
If you want to, you can pay for Homesnap Pro+ ($99 for your first year). You can create a website through this program. 
​

See an example: HERE
​

#2 CINC Personalized Agent Website (Option 2) 
​

IF you join our in house lead program through Commissions Inc., you have the option to create a personalized website. 

See an example: HERE

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  • Welcome!
  • Solid Source Realty
    • Backagent
    • CINC
    • Tools & Resources
  • New Agents
    • 30 Days to Success
  • Representing Buyers
  • Representing Sellers
  • Outside Resources
    • Tom Ferry
    • MLS/RSAR Tools